Work smarter during the NORMAL times....

I've heard for the last 5 years that the real estate and mortgage
bubble is going to burst any time. As we all know the market has slowed but by no means has it burst, the growth rates have leveled off to what is probably normal and sustainable. The idea of everything going upside down is far-fetched, although still possible but just not something we're seeing and from all indications isn't something that will ever happen.

Every business has a cyclical life-cycle; a period of progressive
highs, to an extreme point and then declining lows to a leveling point and then the roller-coaster heads upward again. This isn't something to fear, speculate or be prepared for; the market fluctuations are expectations that every business and every sector should plan on.

It's not about preparing for the best/worst, it's about preparing for
the norm.

Many businesses live and die on the high and low end of the ebb & flow of commerce but that doesn't mean you have to be one of them. Just try and keep your business as simple as possible and sock away some cash for those days when the market turns or does what you don't expect because you can expect that to happen. Don't live too high or too low on the hog, just manage your business as if you never have enough and as if there will never be a new client. It's pretty basic logic. Plan for the worst but expect the best is what I've always heard but the truth is you just plan for change above or below and figure out where your middle ground is and then build up your bank
account to stay stable right in that middle ground.

Yea, I know...pretty basic stuff but I think a lot of people have lost the sight of it in the housing/mortgage boom. It's all about
stability if you want to survive because then the ups and downs of business have little or no effect on your forward progress.

Don't panic and start planning because you need to hang in there and focus on stability, the bubble hasn't burst, it's just normalized.

Heaven forbid we have to live in normality for once.

You may have to work smarter these days and that’s exactly why we have this BLOG. To introduce you to technologies to be used as tools that will help you work smarter all of the time but especially during the normal times. 

Until next time,

Damien Zamora
dzamora@myagentphone.com
www.myagentphone.com